“Business Sickness” is a new term created by Dr. Khattab that is not commonly used in business or economic contexts. However, it refers to a situation where a business is experiencing struggling and/or operational difficulties that may lead to its failure or eventual closure.
These difficulties can be caused by a variety of factors such as poor management, ineffective strategies, lack of innovation, intense competition, economic downturns, and unforeseen events such as natural disasters or pandemics which negatively affect the macroeconomics.
To avoid Business Sickness, businesses need to regularly evaluate their operations, identify potential risks and opportunities, develop effective strategies, and adapt to changing market conditions. It’s also essential to have a strong financial management system, including proper cash flow management, budgeting, and risk management practices. All these terrifying outcomes can be avoided through our invention and regular business health check.